...helping organizations make better decisions since 1982.
ETC Institute
DirectionFinder
…HELPING COMMUNITIES USE CITIZEN INPUT TO SET A COURSE FOR TOMORROW.
What is
DirectionFinder is a comprehensive, public opinion survey instrument developed by ETC Institute to meet the unique information and
budget needs of city and county governments.
In doing so, we have developed a vast library of standardized questions and survey instruments that get high levels of response and
the kinds of information decision-makers need. With DirectionFinder, we have created an off-the-shelf resource that lets city and
county leaders measure the impact of virtually any service they provide.
Through these ready-made public opinion surveys, you can get the kind of information you need to make your budget and programmatic
decisions. And you can get these solid, real-world answers without the often considerable expense of customized surveys. And because
we built DirectionFinder on a foundation of standardized questions, it means that you'll get results that you can compare to those
of other communities like yours nationwide.
You should use DirectionFinder if you want to:
DirectionFinder will show you whether the perceived quality of service delivery is improving or declining in your community. It also
provides you with a benchmark that allows you to compare your community's performance to others.
DirectionFinder gives you the tool to determine how successful a program is in the eyes of residents.
DirectionFinder provides the means to reach out to community members whose opinions might not otherwise be heard. It lets city leaders
know what voters who do not come to public hearings or actively participate in local government think about local issues.
DirectionFinder allows cities to gather statistically valid input from residents at a significantly reduced cost; standardizing the
survey questions greatly reduces the professional costs associated with the design and administration of the survey.
What will you get with
The basic DirectionFinder will:
- Help you assess your community's overall performance in each of these 14 categories
- Identify the relative importance that your residents place on each of these 14 categories.
- Tell you how satisfied your residents are with the facilities you provide, such as streets, parks, sidewalks, lighting, etc.
- Assess the value your residents think they receive for their local tax dollars.
ETC Institute has designed optional sets of questions that can be added to the Basic DirectionFinder to help you get more information
about specific issues in any of the 14 categories. In addition, if you have an issue that is unique to your community, ETC Institute
will work with you to design questions that are tailored to your needs.
When you subscribe to ,
we'll work together as follows:
For More Information Please Contact:
Chris Tatham, Vice President
ETC Institute
725 W Frontier Circle
Olathe, KS 66061
Phone:
913.829.1215
Fax: 913.829.1591
Email: ctatham@etcinstitute.com
Do You Know...
· What residents in your community think of the service you provide today?
· What new services residents will expect you to provide tomorrow?
· Whether voters think your community is headed in the right direction?
Benefits
· Clearly defined priorities
· Objective performance evaluation and benchmarks
· Meaningful citizen involvement
· Increased funding
· Better programs
· Stronger support from community leaders and residents
DirectionFinder?
How was
DirectionFinder developed?
For more than 20 years, ETC Institute has worked with local governments nationwide to gather statistically valid and representative input from residents on a wide variety of issues and topics. We have administered citizen surveys on a regular basis on a broad range of community issues to help community leaders make informed decisions.
Why should you use
DirectionFinder?
DirectionFinder
DirectionFinder?
- Monitor performance consistently overtime
- Objectively measure and evaluate the impact of specific programs
- Prioritize resources
- $ave Dollars
- Objectively measure the overall attitudes of your residents in 14 major categories
What if you need more information?
- A representative from your organization contacts ETC Institute to participate
- ETC Institute works with you to determine the best sample size for your community based on population and the amount of subanalysis desired
- You decide whether you want to have any of the optional sets of questions asked in addition to the core set of questions
- ETC Institute works with you to ensure the survey is tailored to specific issues in your community
- ETC Institute administers the survey when you would like it to be administered
- ETC Institute provides your community with results of the survey by a mutually agreed upon date. Although the normal time frame for administering and reporting the results on their survey takes about 4-6weeks, communities can place a priority request on their survey and have the results in less than 14 days for a slight increase in fee.
- If desired, ETC Intitute will provide you organization with a formal presentation showing how your performance compares to other communities of your size at the regional and national level
During the past 20 years, ETC Institute has helped leaders of more than 100 cities in 46 states use citizen surveys to make better decisions. ETC Institute's nationally recognized qualifications in citizen issue research are unparalleled
DirectionFinder® Overview