On January 1, 2004 Leisure Vision introduced DirectionFinderPR®, an exciting new market research tool for the parks and recreation
industry. DirectionFinderPR® is a benchmarking survey that has been developed with the assistance of an advisory committee of senior
managers from 21 parks and recreation organizations across the United States.
DirectionFinderPR® is being developed for the parks
and recreation professional who wants a powerful and highly affordable research tool to measure their community’s usage, satisfaction
and unmet needs for parks and recreation programs, facilities and services. DirectionFinderPR® will contain a core set of questions
that have been tested in more than 300 communities. DirectionFinderPR® will provide your organization with unparalleled benchmarking
and trending information to help you and your agency exceed your community’s expectations for parks and recreation services.
...helping organizations make better decisions since 1982.
ETC Institute
DirectionFinderPR®
